We proudly launched a music series, TBWA\ Presents, in Austin, Texas, where we collaborated with a talented team of musicians in partnership with Jameson Irish Whiskey to create an unforgettable night at SXSW. This one-night celebration of music went down at the Scottish Rite Theatre, honoring a week filled with incredible performances. The sold-out show drew in record labels, agency friends, passionate fans, and family, creating a vibrant atmosphere to celebrate music.